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Can Someone Please Tell Me What’s Going on In Naples?

Aerial View of Beach with Turquoise Water and Sun Loungers

02.04.2026 | Forbes, 02-03-26 1 MIN READ

“Naples has long been home to deep, generational wealth and traditionally functioned as a low-profile enclave of residents seeking privacy.”

By the time my plane straightens out over the patina-green sandbanks west of Marco Island and drops in towards Naples Municipal airport, the first thing that hits me isn’t the wealth — which is what I’ve come here to write about.

It’s the quiet. The nothing-ness. (Which is another kind of wealth, of course). Just a long, slithering ribbon of light suede sand, flanked on one side by water so flat it looks lacquered, and on the other side, by a coastline dotted with white and flamingo homes fronted by wide Hamptonian lawns and native mahogany, magnolia, and cabbage palm trees.

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02.09.2026 | Resident 1 MIN READ

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02.07.2026 | Naples Daily News 1 MIN READ

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02.04.2026 | Forbes, 02-03-26 1 MIN READ

Can Someone Please Tell Me What’s Going on In Naples?

“Naples has long been home to deep, generational wealth and traditionally functioned as a low-profile […]

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02.03.2026 3 MINs READ

Olana Naples: Proud Grand Crew Sponsor of the Naples Winter Wine Festival Supporting Children & Education

As one of the most prestigious luxury communities in Southwest Florida, Olana Naples is honored […]

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12.10.2025 | Gulfshore Business 1 MIN READ

Developers unveil $35M beachfront villas in Naples

By Adam Regan | December 10, 2025 As featured in Gulfshore Business On a prized […]

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12.02.2025 | Business Observer 1 MIN READ

Pair of uber-luxury beachfront condos in Naples listed for $35M each

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12.01.2025 | Florida of Tomorrow 2 MINs READ

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10.29.2025 | Royist 2 MINs READ

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10.29.2025 | Lux Exposé 2 MINs READ

Why Florida’s Elite Are Moving Into Residences Where Every Desire Is Just a Call Away

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09.26.2025 | Fox Business 3 MINs READ

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06.06.2025 | Business Journal 1 MIN READ

$30 million condos hit the market in Naples

As Featured in Tampa Bay Business Journal A boutique condo development in Naples is selling […]

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05.24.2025 1 MIN READ

Kolter Urban unveils ultra-luxury beachfront residences in Naples

As Featured in TBBW Kolter Urban and BH Group have opened the sales gallery for […]

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